The White Lion Royal Hotel is situated in Bala, an attractive and lively historic market town within the boundaries of Snowdonia National Park (designated an area of outstanding natural beauty).

Straddling the A494 Dolgellau road, The White Lion Royal Hotel is ideally situated within an hour's spectacular drive of most of the coastal resorts of Mid and North Wales,not to mention the innumerable beauty spots and magnificent views within the interior of this beautiful region.

There are interesting shops, inns, restaurants and an intriguing historical Town Walk nearby. The area's main attraction is Bala Lake or Llyn Tegid, the largest natural lake in Wales, bordered by beautiful scenery and a narrow-gauge railway that attracts thousands of visitors each year.
Bala is is a popular venue for watersports & white-water rafting and there are also many opportunities for exercising on terra firma with countryside walking attracting large numbers of ramblers to this beautiful and evocative landscape.